Product placement and brand integration have become increasingly popular strategies in filmmaking. They offer a win-win: filmmakers can secure additional funding, and brands gain valuable exposure. However, as profitable as these partnerships are, they come with their share of legal complexities that filmmakers must carefully address to avoid disputes or regulatory pitfalls. In this first… Continue reading Behind the Spotlight: Product Placement and Brand Integration for Nollywood and other Filmmakers.
Syntax Legal Practitioners 