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FUNDING FOR YOUR STARTUP – DUE DILIGENCE MISTAKES & RED FLAGS

We all agree that working without capital can be extremely challenging, and for many startups, downright impossible. As a founder or entrepreneur, you will find this article useful, particularly if you are currently seeking investor funds, or plan to do so in the near future. If you have started the fundraising journey, you may have… Continue reading FUNDING FOR YOUR STARTUP – DUE DILIGENCE MISTAKES & RED FLAGS

KEEPING YOUR SECRETS SECRET – WHAT, WHY, WHEN & HOW ?

Every great business or undertaking starts with an idea - and from conception to execution, founders/business owners will need to engage people to create procedures and processes that will bring the vision to life. In addition to carrying out registration of all the relevant intellectual property, one of the most popular ways to protect your… Continue reading KEEPING YOUR SECRETS SECRET – WHAT, WHY, WHEN & HOW ?

COPYRIGHT VS TRADEMARK.

Whenever a story breaks about a creative’s work being used without permission, especially by a big Company or brand, the following comments typically follow: “he shouldn’t have shared his trademark before getting paid”, “Didn’t he copyright your idea?” “That picture is your trademark. Sue them!” etc.  Many people, including creatives, use both terms interchangeably, oftentimes… Continue reading COPYRIGHT VS TRADEMARK.